KAVIAR GAUCHE at MERCEDES-BENZ FASHION WEEK BERLIN THE AUTUMN/WINTER 2012 COLLECTIONS

Kaviar Gauche creates must-have bags and conceptual, feminine, avant-garde clothes. The Berlin-based label was launched as a guerrilla fashion show in front of the Paris department store Colette in 2003. Since then, KAVIAR GAUCHE has held a successful presence at an international level.

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The modern interpretation of evening dresses brings KAVIAR GAUCHE more frequently onto the red carpet. Along¬side top models such as Nadja Auermann, German actress Heike Makatsch is one of KAVIAR GAUCHE’s most regular customers. In addition to that Britain’s newest super model, Rosie Huntington-Whiteley is a new ambassador for the brand.

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KAVIAR GAUCHE‘s elegant innovations are also winning the hearts of the music industries biggest superstars: Lady Gaga has been dressed in KAVIAR GAUCHE creations and England‘s rising talent – the enchanting Florence Welch (Florence & The Machine) – is frequently clad in the designs.

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The label’s name was inspired by the so-called “gauche caviar“, the French jet-setters who liked to coquette with the revolutionary ideas of the ‘68ers.

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KAVIAR GAUCHE focuses on the symbiosis between bags and clothes. Bag elements are transposed onto the clothes and characteristic details of the clothing are conveyed onto the bag designs. Flexible silhouettes and functions frequently arise from their vision. This is a development that occurs from within the brand and its products, from collection to collection. Without subordinating to the latest trends, they always capture the pulse of the moment.

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Fotos and article courtesy of MERCEDES-BENZ FASHION WEEK

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