Marcel Ostertag at MERCEDES-BENZ FASHION WEEK BERLIN THE AUTUMN/WINTER 2012 COLLECTIONS

Born in Berchtesgaden, Marcel Ostertag returned to Munich after his graduation from the University of Arts / Central St Martins College London. Whilst studying in London, Marcel worked on numerous ventures, including projects with Paul Smith, Dunhill and Burberry.

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The look is designed to impress not to understate. The clean combination of color, fabric and interesting patterns present a unique style that is fabulous. One really important statement of the designer’s image is easy and clear. It´s made in Germany. Marcel Ostertag does not only stand for innovative design but also for a concept where quality and comfort have the highest priority. Without losing his humanity and honesty, Marcel’s most important principles are discipline and modernity, which lead him to success.

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RENA LANGE at MERCEDES-BENZ FASHION WEEK BERLIN THE AUTUMN/WINTER 2012 COLLECTIONS

In pursuit of elegance, refinement and sophistication, RENA LANGE aspires to create seasonal ranges of luxury ready-to-wear aimed at an international clientele who value quality and consistency through design.

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The focus of Design Director Karsten Fielitz is to provide a consistent and contemporary range of products whose message is inspired by the needs and lifestyles of the customers while communicating the principals of modern design through taste and excellence.

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RENA LANGE is committed to creating ready-to-wear with the highest of quality standards. Exclusive research and development with the world’s finest yarn and fabric mills is combined with signature trims, refined detailing and precision tailoring to present our customers with clothing collections that represent prêt-a-porter at a couture level.

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Laurèl at MERCEDES-BENZ FASHION WEEK BERLIN THE AUTUMN/WINTER 2012 COLLECTIONS

See · Feel · Love Laurèl: this slogan represents the message which the brand Laurèl stands for. The label does not allow any compromises whatsoever when it comes to design and quality, reflecting an unconditional liaison between the two aspirations. Laurèl is passion – a love of fashion. Women are to "see" the creations, "feel" them on their body and "fall in love" with Laurèl. Laurèl is exciting, appealing and always feminine! Laurèl creations stand for "luxury ease" – a new laid-back style which reflects the contemporary feel of the modern woman – independence and self-confidence combined with strength and femininity Looks with a feel-good style which can be worn 24/7. Elisabeth Schwaiger creates her fashion with commitment, and intuition. High-quality materials such as leather, jersey, silk-stretch and exclusive prints underline the individuality of each woman and sharp cuts define the silhouette. It is a ready-for-everything look with that certain detail.

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DAWID TOMASZEWSKI at MERCEDES-BENZ FASHION WEEK BERLIN THE AUTUMN/WINTER 2012 COLLECTIONS

The designer, Dawid Tomaszewski, launched his eponymous label 2009 in Berlin. His passion for art and architecture is the source of inspiration for his exceptional and vanguard designs. Dawid Tomaszewski merely uses high quality material. His strict focus on excellence gives every designed dress the potential of becoming a woman’s favorite piece.

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With a unique mix of purism and extravagance Dawid Tomaszewski is defining a “new couture” combining it with glamor of the most dazzling eras. His provocative but always beautiful designs give women the opportunity to express their desire for luxury.

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PERRET SCHAAD at MERCEDES-BENZ FASHION WEEK BERLIN THE AUTUMN/WINTER 2012 COLLECTIONS

PERRET SCHAAD was launched in 2009 by Johanna Perret and Tutia Schaad.
The two designers met at Kunsthochschule Berlin-Weißensee, where they got interested in each other’s contrasting creative personas. Shortly after graduation, they took the challenge to bring their complimentary visions and contrasting ideas together.

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Since 2011, the duo collaborates with Görtz – a well-known German shoe retailer – to design 2 exclusive and limited shoe collections. In January 2012, while the first collection will be available in Görtz stores, they will be showing the result of their second season at MBFWB.

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The designers apply their draping research to traditional yet innovative pattern cutting techniques. Elegant fluidity accompanied by feminine structures describes lines and volumes in a world they created. They embrace their obsession with details, playfulness with colors and curiosity for materials.

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Both designers gained professional experience at international design studios such as Swash and Givenchy. This history, in combination with their own creative endeavours as PERRET SCHAAD, has led this team to give meticulous attention to fabric quality, finishing and to cherish savoir-faire.
PERRET SCHAAD creates an atmosphere and a look. One that is chic and cool, sketched with edge and perfection. The passform is highly analysed, to draw a natural and new silhouette.

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The designs aim to portray the wearer as an individual and enhance her uniqueness in a contemporary world.

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