Bob Varela News

Ewa Herzog has always been in love with fashion. One of her biggest dreams came true when she was able to study at AMD Akademie Mode & Design. After graduating in 2010, she created her own eponymous label EWA HERZOG. Her philosophy: feminine high-fashion that is produced in fair and sustainable conditions. For Ewa Herzog, being in Berlin is more than just an ideal choice of location and facility, but a personal credo as well: "On my label directly you can read Berlin straight under my name, and the entire world comes to this capital to seek inspiration. That is striking to me"

Fotos courtesy of mercedez fashion week

Dimitrios Panagiotopoulos is the designer behind the label DIMITRI. The son of a Greek father and an Italian mother graduated from renowned fashion school ESMOD and subsequently finished his “Master of Fashion Design” at Instituto Marangoni Milan.

As early as a child, the 38-year old developed a great affinity to fashion. His fascination for fabrics and cuts was always with him and developed further over the years. Dimitrios worked for well-known designers around the world, such as Jil Sander, Hugo Boss and Vivienne Westwood and is now thrilling international customers and fashion press with his own line DIMITRI.

The label DIMITRI was founded in 2007 and stands for quality, precision and personality. Dimitrios Panagiotopoulos is running his own creative studio and, since 2010, is presenting his collection regularly at Mercedes-Benz Fashion Week Berlin. Dimitrios designs miraculously feminine collections for women who want to stand out from the crowd and are looking for exclusive fashion. ‘I design for women who embody taste, charisma and self-confidence and who also want to radiate this to the outside world’, states the designer himself. Accessories such as bags and jewellery complete his portfolio.

The DIMITRI collection is produced in Italy, evening gowns and couture dresses of the line DIMITRI Atelier are handcrafted in his own studio. The collection can be purchased at selected retailers as well as online on www.bydimitri.com.

In October 2014, DIMITRI was awarded the “Goldene Nase”, a fashion prize for creative design, by Ruth Haber.

Fotos courtesy of mercedez fashion week

The Austrian designer, known for her vintage-inspired fashion, launched her label in 2005. Twice a year, Lena Hoschek presents a prêt-à-porter collection at Mercedes-Benz Fashion Week Berlin. Her collections also feature a range of accessories, including shoes and sunglasses. Born of her love for artisan tailoring, the designer also presents two collections of traditional Austrian ‘Trachten’ clothing each year, for the “LENA HOSCHEK TRADITION” line. In addition, since 2012, “LENA HOSCHEK ATELIER” has been creating beautiful made-to-measure wedding dresses and eveningwear. LENA HOSCHEK pieces are made using only the highest quality materials, all sourced in Europe. Each item is produced by selected specialist clothing manufacturers, also based in Europe. Lena Hoschek has stores in Graz, Vienna and Berlin. The collection is also available for purchase from her online shop.

Fotos courtesy of mercedez fashion week

Rebekka Ruétz was born in 1984 in Tirol, Austria where she lives and works. Since her early childhood she dreamed of a career as a designer and finished her studies as Best-Graduate at AMD Akademie Mode & Design, Munich in 2008. She gained inspiration and experience during her studies in India and her work for PETER PILOTTO in England. Thereupon she founded her own eponymous fashion label in 2009.

Rebekka Ruétz is known for extreme and remarkable creations and the efficiency to combine exceptional materials. In her collections Rebekka Ruétz creates fashion for the modern amazon. Rebekka Ruétz won the Cognos Relevance Award in 2008 and the Best Newcomer Award presented by STEFFL in 2013. In July 2011 Rebekka Ruétz presented at Mercedes-Benz Fashion Week Berlin for the first time.

Fotos courtesy of mercedez fashion week

KASEEE was founded in 2007 by fashion designer Katrin Sergejew. The label develops asymmetric, changeable, innovative and straight fashion styles. The combination of materials like vegetable tanned leather, functional material, wool and silk is refined by handmade screen printings. Especially the leather clothes show the ability to transform the style: Every leather jacket can be turned inside out and becomes a second skin.

Since its foundation KASEEE received some important awards, e.g. in 2007 the ‘Baltic Fashion Award’ and in 2012 the ‘Gründerpreis’ by Superillu and the KFW Bank. Since the first presentation during Berlin Fashion Week in 2010 KASEEE grew step by step and created its own online shop www.kaseee.com in 2014. All KASEEE garments are designed and made in Apolda/ Germany.

Fotos courtesy of mercedez fashion week

Kolade’s background is – just like his fashion – international. Born in Sudan in 1987 to German-Nigerian parents, he grew up in Kampala where he attended a British school before moving to Berlin in 2005. Kolade completed his fashion design course at The Academy of Arts Weißensee in 2013. Prior to launching his eponymous label in Berlin together with his business partner Greta Dombrowski, he spent two years in Paris working for Maison Martin Margiela and Balenciaga.

Every BOBBY KOLADE collection begins somewhere special. The Spring/Summer 2016 collection takes us to the Yoruba people in Benin and Nigeria. This season is about performance; dance and masquerade; an energetic display of theater; a hybrid of styles and fabrics passed down generations, reinvented and displayed in a rich festival of colors and costumes intended to terrify, mystify, entertain and entice the spectator. The collection also celebrates creativity and improvisation; moreover the power of improvised creativity.

Although rich with reference and layered with meaning, at BOBBY KOLADE it is, as always, more about the how than about the what. And it is always about a certain kind of Berlin nonchalance that can only be described as cool.

Fotos courtesy of mercedez fashion week