Rebekka Ruétz
The designer was born in 1984 in Austria and has devoted her life to fashion and design. In 2008 she graduated AMD fashion academy Munich. During her studies Rebekka Ruétz lived and worked in New Delhi, India, where she found inspiration for her future work. Also in 2008 the designer won the Cognos Relevance Award as Best Graduate. After her studies she worked for the successful British fashion label PETER PILOTTO.
In 2009 Rebekka Ruétz launched her own fashion label and now meets the world of fashion design with an incomparable point of view: here values of generation get together,that would like to be touched beyond the visible. Therefore she uses her knowledge in the field of systemic constellation and her education at TCM-Institute of Heidelberg to influence her work.
In July 2011 Rebekka Ruétz presented for the first time during Mercedes-Benz Fashion Week Berlin.
AUGUSTIN TEBOUL
From the combination of the craftsmanship loving French Odély Teboul and construction affine German Annelie Augustin sprung in 2010 AUGUSTIN TEBOUL, a label on the edge between Ready-to-Wear and Haute Couture. As if the subversive claim „paint it black“ was stitched into the sophisticated designs, the re-discovery of femininity finds a post-romantic echo in the luxurious, clear-black clothes. Inspired by surrealism the duo leaves space for chance in the process of creation, while insisting on flawless workmanship. The label received the highest priced German fashion award SYFB last year.
SOPOPULAR
2008 SOPOPULAR was launched. The label stands for a reduced and pragmatic style of men’s fashion. Classic cuts and narrow silhouettes are broken with edgy streetwear elements and futuristic design details. Collections that reflect the desire for fashion and individual needs of the designer Daniel Blechman.
His creativity is influenced by many and diverse artistic fields, and is constantly enriched by everyday life and the simple things in life, but especially enriched by friendships and family.
photos and article courtesy of MERCEDES-BENZ FASHION WEEK