SCHUMACHER
The philosophy of SCHUMACHER combines couture craftsmanship with a modern lifestyle and an exquisitely sensitive intuition for women. Dorothee Schumacher’s deep desire to design “favourite pieces” for the most sophisticated wardrobes in the world is inspired by the attention to the desires of modern women. The designer connects the diversity of her life with a naturalness that reflects her sense of fashion: She unites contrasting styles and fabrics with a lot of love and great attention to detail, thus creating strong fashion statements. Clarity in combination with luxurious style can be found all around the world: Today, SCHUMACHER is available in 46 countries and in over 600 international fashion houses.
BLAME
Blame, the label of designer duo Sarah Büren and Sonja Hodzode, stands for off-beat and wearable designs, that combine classical cuts with vintage influenced details. The two designers have a fascination for special finds and collector pieces, which they first discovered in their mothers´ wardrobes. Today this enthusiasm is expressed in vintage inspired collections, that are always mixed with contemporary designs and presented in a tongue-in-cheek manner.
The duo’s talent for selecting independent colors, prints and materials – combined with traditional workmanship – enrich the simple, almost classical cuts. Casual basics in special materials supplement the collection and influence a modern style, thus creating an independent Blame look: international and unique.
The two fashion designers – who already worked for Marc Jacobs, Hugo Boss, Michael Michalsky and Preen – have known each other since 2001. After gathering experience at those international brands over a period of 5 years, they fulfilled their dream of launching their own label in Berlin in 2010.
Blame won the “Premium Young Designers Award” with its Fall/Winter 2012 collection.
Sarah and Sonja created a brand that places emphasis on timelessness and a love to detailing. Blame states their vision of fashion that can be worn for longer than just one or two seasons. The special and yet everyday style serves a modern woman’s needs of favourite pieces for daily wear and different occasions.
RENA LANGE
In pursuit of elegance, refinement and sophistication, RENA LANGE aspires to create seasonal ranges of luxury ready-to-wear aimed at an international clientele who value quality and consistency through design.
The focus of Design Director Karsten Fielitz is to provide a consistent and contemporary range of products whose message is inspired by the needs and lifestyles of the customers while communicating the principals of modern design through taste and excellence.RENA LANGE is available in 35 countries worldwide. In addition to the 21 RENA LANGE shops, the brand is distributed at 350 international retailers.
RENA LANGE is committed to creating ready-to-wear with the highest of quality standards. Exclusive research and development with the world’s finest yarn and fabric mills is combined with signature trims, refined detailing and precision tailoring to present our customers with clothing collections that represent prêt-a-porter at a couture level.
photos and article courtesy of MERCEDES-BENZ FASHION WEEK