SCHACKY AND JONES
Since 2003 the Munich based label Schacky & Jones manufactures high-quality stretch leather goods and furs solely through the use of best materials coming from individual production facilities in France, Scandinavia and Switzerland. The creative work, the design of the collection-sketches and cuts takes place in Munich. The manufacturing, with the highest quality requirements, is exclusively based in Germany.
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REBEKKA RUÉTZ
Rebekka Ruétz was born in 1984 in Austria and has devoted her life to fashion and design. In 2008 she graduated at the AMD fashion academy Munich. During her studies Rebekka Ruétz lived and worked in New Delhi, India, where she found inspiration for her future work. Also in 2008 the designer won the Cognos Relevance Award as Best Graduate. After her studies she worked for the successful British fashion label PETER PILOTTO. In 2009 Rebekka Ruétz founded her very own fashion label and now meets the world of fashion design with an incomparable point of view: on the inside of the designer fashion a hidden treasure awaits the wearer. In July 2011 Rebekka Ruétz presented for the first time during Mercedes-Benz Fashion Week Berlin.
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SOPOPULAR
Daniel Blechman – Head of design of SOPOPULAR – was born in Tel Aviv, Israel, in 1971. In his early childhood, he moved to Berlin with his family and his sister, where he grew up. Attracted by the cultural gush rising in London, Daniel Blechman moved to UK in the 90ies, where he graduated from Richmond University, with a bachelor of Interior Design in 1996. Back in Berlin, he guided his sensibility toward fashion and started to work as a Managing Director for the Public Image Store, introducing the first collections of edgy designers such as Raf Simons or Alexander McQueen. In 2000 he started to work as a stylist for international agencies such as Gimme 5 from London, House of Orange from Amsterdam or M4 from Berlin. During this time, the desire rised in him to start his own label. In 2008 he launched SOPOPULAR. The label stands for a reduced and pragmatic style of men’s fashion. Classic cuts and narrow silhouettes are broken with edgy streetwear elements and futuristic design details. Collections that reflect the desire for fashion and individual needs of the designer Daniel Blechman. His creativity is influenced by many and diverse artistic fields and is constantly enriched by everyday life and the simple things in life, but especially by friendships and family.
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